The short answer
HomeLife is a Toronto-based franchise that describes itself as the world's largest Canadian-owned real estate franchise, offering HomeLife University and one-on-one coaching; each office sets its own terms. Summitly (Coldwell Banker Summit Realty) offers the global Coldwell Banker brand, with Global Luxury and Commercial, and Summitly's AI platform. Compare written terms.
HomeLife: key facts
- Toronto-based franchise (3500 Dufferin St) describing itself as "the World's Largest Canadian-Owned Real Estate Franchise". Source (Company's own description)
Summitly (Coldwell Banker Summit Realty, Brokerage) vs HomeLife, side by side
| Term | Summitly | HomeLife |
|---|---|---|
| Commission split | Package A 95/5; Package B 90/10 (95/5 after $100,000 GCI); brokerage leads 50/50 | Set by each HomeLife office — ask the office |
| Monthly & transaction fees | A: $200 + HST/month + $799 + HST on the first 4 deals a year; B: $125 + HST/month + $499 + HST on the first 4; a $500 brokerage minimum applies | Set by each HomeLife office — ask the office |
| Annual cap | No annual cap — the package split applies all year | Set by each HomeLife office — ask the office |
| Training | Onboarding training and Weekly training — in person, virtual where available | HomeLife University. Source |
| Mentorship | 1-to-1 from senior brokers for every agent, no extra charge | "1-on-1 coaching and mentorship" advertised. Source |
| Brand | Coldwell Banker (founded 1906), with Global Luxury and Commercial — an independently owned franchise | HomeLife brand, Canadian owned. Source |
Competitor facts are from the sources listed below, checked on the date shown; terms change, so confirm with each brokerage. "Ask us" means Summitly has not published that term on this site yet — we set it out in writing on request.
Who should choose HomeLife, and who should choose Summitly
Choose HomeLife if…
- You want a Canadian-owned franchise and a specific HomeLife office you know.
Choose Summitly if…
- You want a global brand with luxury and commercial programmes.
- You want a consumer AI platform behind your listings.
Canadian-owned franchise versus a global brand
A Canadian-owned franchise and a global franchise both put a recognised name behind you; the difference is reach. A global brand travels to relocation and international referral business, and brings luxury and commercial programmes. Which matters more depends on where your clients come from.
How to compare HomeLife and Summitly fairly
- Ask both for the split, every fee and any cap at your realistic deal count — in writing.
- Add twelve months of fixed fees and per-deal fees to the split.
- Subtract what you would pay yourself for leads, marketing and technology one provides and the other does not.
- Check both on RECO's public register before you sign.
Brokerage Leads
We give you warm leads. Never shared. And we help you close them.
When someone contacts Summitly about buying, selling or renting, we hand the lead to one agent — you. Agents on the Leads Plan ($299 + HST a month, no transaction fees, 90/10 on your own deals) receive them: no charge per lead, 50/50 when it closes, and a senior broker to help you convert. We don't promise a number of leads.
- Warm: they contacted us first
- Not shared: one lead, one agent
- Leads Plan: $299 + HST a month, no transaction fees · 50/50 on close
- Coaching to convert, every step
Get Summitly's terms in writing
Comparing with HomeLife? Tell us about your business and we'll set out the split, every fee and any cap for your production level — confidential, no pressure.
HomeLife vs Summitly for agents: FAQ
What training does HomeLife offer?
HomeLife advertises HomeLife University and one-on-one coaching and mentorship. Ask the specific office how it is delivered.
What training does Summitly offer?
Every Summitly agent gets 1-to-1 mentorship from senior brokers, in person at the Vaughan office, with a virtual option where available. There is onboarding training when you join and training every week, and recordings may be provided. Coaching and office support come at no extra charge.
What split does HomeLife pay?
HomeLife does not publish a national split; each office sets its own terms. Ask the office for its full schedule.
Sources
- Join HomeLife — checked September 25, 2026
- Coldwell Banker — about — checked September 25, 2026
- RECO — Public register of brokerages and agents — checked September 25, 2026
Summitly is the technology platform of Coldwell Banker Summit Realty, Brokerage, a brokerage registered with the Real Estate Council of Ontario (RECO), 310-3100 Steeles Ave W, Vaughan, ON L4K 3R1. Each Coldwell Banker office is independently owned and operated. Agents join as self-employed, commission-based independent contractors, not employees; terms are those of the brokerage's agent agreement, and fees are before HST. Verify any brokerage or agent on the RECO public register.
This comparison reflects Summitly's offering and publicly available, general information; brokerage and platform features, commission structures and terms vary by office and change over time — verify current details with each company directly. Summitly is not affiliated with, endorsed by, or sponsoring the other companies named. All trademarks and brand names are the property of their respective owners.
